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Tag Archives for voice marketing

Alexa, Siri, Google: How do we know what they know?

What does Alexa know? What doesn’t she know? Why did Google Assistant share that answer? And most importantly, where is my brand in all of this? As more consumer queries occur via Voice, these are the questions marketers are struggling to understand. Voice agents can feel like black boxes – murky, mysterious, and always changing. […]

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360i Launches Amazon Marketing Capability

Today, 360i is excited to announce our dedicated Amazon Marketing capability, designed to help brands capitalize on change in an increasingly Amazon-dominated world. 360i’s unique roots in brand strategy, discovery and e-commerce optimization position it to help brands harness opportunities to develop trusted personalized relationships both on and off Amazon. This includes but is not […]

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