Desktop
Tablet Landscape
Tablet Portrait
Phone Landscape
Phone Portrait

Digital Marketing & Social Media Blog

Category Archives for Creative & Tech

Recent
CliniqueLogo

Ad Age Touts Clinique’s ‘Fresh Start’

360i client Clinique recently launched its first-ever global equity campaign, called #StartBetter. The program highlights the truism that everyone can and deserves to start better – even if it’s in the form of a small feat such as a positive outlook on a new day. Yesterday, Ad Age explored the roots of #StartBetter (See: “Clinique […]

thismoney

Online Radio and Music Streaming: Untapped Potential for Marketers

After weeks of speculation surrounding a potential buyout, Google has finally acquired music streaming service Songza, which uses information about both the user and context to determine the most appropriate playlists. This news comes as the latest in a long line of updates and corporate buyouts within the industry: Apple acquired Beats Music & Beats […]

coverphoto

Hanes Taps Vine Star Logan Paul for X-Temp Campaign

Vine celebrity Logan Paul turned his penchant for creating six-second videos into a career – and now he’s turning Millennials on to Hanes’ new line of X-Temp products. For this summer’s product launch, Hanes found a perfect partner in Paul, who has described his short-form video content as “quality, clean and energetic.” At Just 19 […]

grooveshark

5 Questions with Sam Tarantino, CEO of Grooveshark

The pioneering music streaming site Grooveshark is still swimming after all these years. First launched in 2006, Grooveshark is continuing to inspire its community of artists and music lovers – and creating new advertising offerings to connect brands with relevant audiences via online radio. We recently caught up with CEO Sam Tarantino to learn more […]

LainaMorris

AutoTrader.com Enlists Overly-Attached Girlfriend for New Campaign

She’s baaaack. YouTube star and beloved Internet meme Laina Morris (a.k.a. “The Overly Attached Girlfriend”) is starring in a new campaign for AutoTrader.com to help the brand reach a younger generation of car buyers. And she’s just as creepy – err, enthusiastic – as ever. Morris is the centerpiece for AutoTrader.com’s “#MyCarMyWay” digital spot, in […]