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Category Archives for Creative & Tech

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360i Hosts Expert Panelists to Break Down the Basics of Blockchain

Ten to fifteen years ago the word ‘algorithm’ first gained popularity as Silicon Valley titans like Amazon, Google, and Facebook rose to prominence. But few understood just how algorithms worked and what they would mean for our world. Flash forward to 2018 and we’re now well acquainted with algorithms and how they shape our daily […]

Champion Works with 360i to Launch New Brand Campaign: “Dare To Be Champion”

“Dare To Be Champion” is the new mantra from athletic apparel brand Champion, as the brand showcases the modern day champion: those who embody inclusivity, integrity and heart. In a new anthem spot, three inspiring individuals – a skateboarder, Leandre, a dancer, Jaira and an artist, Casey – encapsulate Champion’s vision: one that celebrates the […]

Bravo’s Imposters Helps SXSW Attendees Pull Off the Ultimate Social Con

To kick-off the SXSW Interactive Festival, Bravo partnered with 360i to promote season 2 of their scripted series, Imposters and launch InstaCON—an experience that immersed SXSW attendees in what it feels like to pull off a con. Three elaborate sets were installed in a parking lot in downtown Austin, where attendees could get their photos […]

New Orleans and 360i Welcome Centaurs, Drag Queens, and Skeletons in Transit Takeover

This year the city of New Orleans turns 300 years old. In promotion of the upcoming tricentenntial, New Orleans Tourism Marketing Corporation has debuted a provocative vintage photo gallery in New York’s Union Square subway station. Showcasing archival images from the city’s history, the city is encouraging passersby to “Leave with a story, not a […]

Integrated Tech at CES: The Smart Future Becomes Reality

Walking the show floor of the 2018 Consumer Electronics Show–the equivalent of 43 football fields–it was hard not to notice the crowd milling about one of the most well-attended exhibits: The Laundroid. The sleek, WiFi-connected box uses robotic arms, image recognition, and artificial intelligence (its network currently contains 256,000 images of clothing items) to identify […]