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Category Archives for Creative & Tech

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360i Report: SXSW 2015 Recap Report

Executive Summary In the 2015 SXSW Recap Report, 360i is bringing you the top highlights from SXSW interactive 2015. Read on the learn about the major themes, personalities, trending tech, notable brands and sessions that moved and inspired us this year. Brand Takeaways Transforming Data into Insights and Action will Differentiate Innovative Brands “The best […]

SXSW Recap: A Report on the Best of SXSW Interactive 2015

Hot off the press is our SXSW Recap – a comprehensive report of the best of SXSW Interactive 2015. This year, brands continued to stand out with relevant, entertaining activations that in many cases provided utility to conference goers. Nontraditional panels inspired our on-the-ground SXSW ambassadors and trending tech continued to make its presence known in Austin. This recap gives an overview […]

Lessons Learned on Optimizing for Growth with A/B Testing [SXSW]

Among the copious panels, sessions and talks at SXSW this year focused on wearables, data and privacy, and other hot trends, there emerged subtler but just as important topics, including lessons from A/B testing. Todd Yellin from Netflix and Evany Thomas from Pinterest both touched on using A/B testing to improve the user experience of […]

360i Report: CES 2015: Position Your Brand for the Future

Straight from the 2015 International Consumer Electronics Show (CES) in Vegas, 360i is bringing you the essential takeaways from this year’s event. On the showroom floor marketers saw first-hand the dawn of the Connected Age, a new era of marketing powered by more accessible, affordable and applicable consumer technology innovations that are changing consumer behavior […]

The CES 2015 Report: Position Your Brand For The Future

Just released, we’re bringing you 360i’s CES 2015 Report highlighting the most important takeaways and technological innovations for marketers from the 2015 International Consumer Electronics Show (CES). Our team canvased the CES showroom floor to compile the top trends and “Best in Show” technologies from this year’s event, where we saw the Connected Age come to […]