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Category Archives for Creative & Tech


Lean Cuisine Mutes the ‘Diet’ Conversation to ‘Weigh What Matters’

At the start of the New Year – a time when resolutions by and large are centered around diet and weight loss – 360i client, Nestlé Lean Cuisine is bringing its #WeighThis movement full circle with an initiative that – quite literally – mutes the ‘diet‘ conversation. Introducing the #WeighThis Diet Filter for Google Chrome™ […]

5 Major Tech Trends to Expect at CES 2016

Every year the Consumer Electronics Show (CES) draws thousands of people to Las Vegas for a look into what’s new and next in tech. CES 2015 saw more than 170,000 attendees and highlighted the latest in tech including connected home and virtual reality (VR). With CES 2016 just around the corner (January 6-9), we’re sharing […]

Canon Billboards Offer Up #RealtimeTips for The Perfect Shot

This week, Canon U.S.A. (client) is using smart billboards around New York City to provide in-the-moment photo tips, helping people capture beautiful photos and take their shots from good to great. Using social listening, Canon identified New York City’s most photographed destinations – the Flatiron District, Central Park South (5th Ave and 59th Street), the […]

Absolut Shakes Up the Party Scene During the Holidays with Hoppr

Epic parties aren’t just about mixing cocktails, they’re about mixing people. For the launch of its latest Limited Edition Bottle, Absolut Electrik, Absolut (client) is changing the party scene during the holidays by creating social connections that have the power to transform the night. Pernod-Ricard teamed up with 360i to create Hoppr By Absolut, a […]

The Holidays Just Got Beefier with the Mini Wiener Rover from Oscar Mayer

Oscar Mayer is making jaws drop this holiday season with its limited edition Mini Wiener Rover – the newest, beefiest addition to the iconic Wienermobile family. Make jaws drop this #Christmas with the Mini #WIENERROVER. Only 20 available today. Sale times vary. #CyberMonday — Oscar Mayer (@oscarmayer) November 30, 2015 Earlier this year on July […]