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Category Archives for Creative & Tech

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Oscar Mayer Unveils the Wiener Rover on #NationalHotDogDay

For decades, the Wienermobile has been the heart and soul of the Oscar Mayer brand, bringing smiles to people all across the country – but not hot dogs. Today, on National Hot Dog day, that all changes as 360i partners with client Oscar Mayer to unveil the newest addition to the Wienermobile fleet – the […]

360i Innovation Strategist Fitz Maro Recounts Cannes Lions Experience

360i Innovation Strategist and winner of the Campaign US “Fearless Thinker” contest Fitz Maro touched down in the French Riviera one week ago to attend this year’s Cannes Lions Festival of Creativity. With two notebooks, and functioning off only a few hours of sleep each night, he shared a first-timer’s account of our industry’s largest annual […]

360i Speaks at: Cannes

360i’s Chief Strategy Officer Lee Maicon and Nestlé’s SVP, Head of Marketing & Consumer Communication Tom Buday will speak about blowing up the traditional ways of doing things to remain on the edge of what’s next. For more information on the event, click here.

Recapping the 2015 NewFronts & The Future of Digital Video

The below blog post is a first-person account from 360i’s SVP of NY Media & Account Management. In this post, Michael recaps his experience at the 2015 NewFronts and dives into some media observations in the digital video space. **** As I look back on the 2015 NewFronts (and beyond the splendor that was my […]

TechDay NYC: Startups & Their Lens Into the Future

Recently, NYC’s Pier 92 hosted over 400 startups and 10,000 attendees at TechDay NYC; organizer’s claim it to be the “largest startup event in the United States.” Though the massive science fair-style event was predominantly filled with younger, smaller organizations, TechDay NYC also attracted more established “startups” like Uber, Delivery.com and Fan Duel. Because of […]