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Category Archives for Creative & Tech

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The CES 2015 Report: Position Your Brand For The Future

Just released, we’re bringing you 360i’s CES 2015 Report highlighting the most important takeaways and technological innovations for marketers from the 2015 International Consumer Electronics Show (CES). Our team canvased the CES showroom floor to compile the top trends and “Best in Show” technologies from this year’s event, where we saw the Connected Age come to […]

Toyota Introduces Oculus Rift Simulator to Combat Distracted Driving

At the Detroit Auto Show this week, 360i client Toyota launched an immersive distracted driving simulator featuring Oculus Rift, marking the first time the virtual reality technology has been used to educate the public about the dangers of distracted driving. Parents and teens were invited to take a seat in a stationary Toyota vehicle, put […]

4 Ways Marketers Can Partner & Ride Along With Uber

Located in more than 200 cities across 45 countries and 6 continents worldwide, popular car service company Uber has made it its mission to bring transportation to everyone, everywhere with just the tap of a button. As Uber expands, it is working to put hundreds of thousands of cars on the road. This gives marketers […]

360i Report: Summit Post-Conference Guide

Executive Summary With another 360i Marketing Summit in the books, we’ve summarized the key themes and takeaways from this year’s conference–from building a winning culture, to keeping up with the frenetic growth of consumer technology. Conference Sessions Keynote: How to Build a Culture of Innovation Renowned leadership expert Adam Bryant, Corner Office Columnist for The […]

Canon Launches MAXIFY Campaign Empowering Small Business Owners

Canon has launched an integrated campaign to drive awareness for its innovative new product line, called Canon MAXIFY. Canon designed the new line of printers and services to assuage common pain points amongst small business owners and IT professionals, allowing them to work faster and smarter to accomplish more. The integrated campaign champions a simple […]