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Category Archives for Creative & Tech

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Kahlúa Targets Millennial Brunch-Goers in New “Just Add Kahlúa” Campaign

This spring, Kahlúa and 360i are taking a fresh approach to targeting millennials with a new campaign called “Just Add Kahlúa”. With its launch earlier this month, “Just Add Kahlúa” aims to showcase how simple it is to add Kahlúa to any iced coffee during millennials’ favorite meal –  brunch. To kick off the campaign (and poke […]

360i #SideHustle: Maria Loida Brings Rooftop Yoga and Relaxation to Agency Life

Welcome to the 360i #SideHustle blog series, where we showcase the totally awesome side projects, start-up businesses and other ventures created by the always-curious and entrepreneurial crew of employees here at 360i.  Maria Loida is the Associate Director of Influence and Social Marketing Strategy at 360i… she’s also the agency’s resident Yoga instructor. Every Wednesday her […]

Bravo’s Andy Cohen and Celeb Guests Roll Out First-Ever Week of Live Social Programming

For years, Bravo viewers have tuned into Watch What Happens Live with Andy Cohen, the only truly “live” late night program. Always revealing and always unedited the WWHL fun has never stopped when the on-air show ends. Andy’s after shows are equally as unfiltered and authentic as the live-airing. To demonstrate just how live WWHL […]

National Geographic Creates “Genius” Albert Einstein Chatbot Ahead of March for Science

Albert Einstein once said that “science can only flourish in an atmosphere of free speech.” In time for the March for Science, this Saturday, April 22, National Geographic is bringing Einstein back to life via a Facebook Messenger chatbot to celebrate their new original series Genius. The chatbot builds on the channel’s broader efforts at […]

Dispatch from SXSW: How Tech is Revolutionizing Leadership

SXSW Interactive, not unlike other festivals and conferences, does its best to cram as many topics, conversations and pieces of information into a short few days. Technology and its intersection with business was a clear favorite this year, as the topic found its way into nearly every conversation on stage. While each session presented varying […]