360i has been named #1 Global Digital Agency by Warc in the 2015 Warc 100, a ranking of the top agencies, companies and campaigns that establishes the benchmark for commercial creativity worldwide. In addition, our “Say it with Bacon” campaign for Oscar Mayer ranked among the top 100 campaigns.
Louise Ainsworth, CEO of Warc, said: “These rankings reflect an incredible body of work from across the globe – congratulations to the clients and the agencies who made it happen. Together these campaigns form an inspirational set of case studies, from which brands and agencies everywhere can learn.”
The Warc 100 ranking is based on performance in effectiveness and strategy competitions. To compile this year’s list, Warc tracked more than 2,200 winning campaigns from 87 different competitions globally. To weight the competitions, Warc used a proprietary methodology based on its own adspend data and a global poll of senior planners and strategists.
360i’s vision has always been to lead the industry in transforming digital insights into business results. We are honored to be recognized and thank our clients and partners for contributing to the success we’ve seen as an agency.
Congratulations to all of our client partners who were recognized this year, including Anheuser-Busch InBev, Coca-Cola, Mondelez, Nestle, Oscar Mayer and Toyota, as well as to all of the brands and agencies that made this year’s ranking.
Read more over on the Warc 100 website.