NEW YORK – March 24, 2016 – 360i today announced that it’s been named the only Leader in the March 2016 Forrester Research, Inc. report “The Forrester Wave™: Search Marketing Agencies, Q1 2016.” According to Forrester, “Four-time Leader in this study, New York City-based 360i repeats this time because of its support for user discovery across multiple search, social, mobile, and content platforms.”
In this evaluation, 360i’s top scores were in the Corporate Strategy and Vision, Client Satisfaction Organic Visibility, Account Management and Number of Employees criteria. Forrester further states that 360i “owns a host of proprietary tools to automate content monitoring…” and that “domestic marketers…who want to move past traditional paid search and SEO will like this firm’s investment in envelope-pushing staff and innovation.”
“We’re incredibly proud to be recognized as a Leader in this report, for the fourth time, as we feel it shows not just excellence, but consistent excellence” said Jared Belsky, president of 360i. “360i is rooted in a heritage of search marketing that we have helped to pioneer, and each year we aim to continue to evolve and reimagine the landscape for our clients.”
For the report, Forrester evaluated ten top search vendors, examining past research, user need assessments, and vendor and expert interviews to establish 23 criteria by which it reviewed the agencies. Participating agencies focus on search services, offer a balance of paid search and SEO offerings and focus on delivering solutions to enterprise clients.
The recognition comes on the heels of 360i being named to the Advertising Age A-List for the fourth year straight, being honored as MediaPost’s OMMA Agency of the Year three years in a row and to Advertising Age’s Best Place to Work list.