General Social Media

5 Places to Find 360i at Social Media Week 2012 [Updated]

February 2, 2012

PhotobucketSocial Media Week 2012 is fast approaching and will present social media inspired events in 12 different cities from Feb.13-17. We’re thrilled to be participating once again, and have crafted a stellar line up of events for social media professionals and enthusiasts. Join us!

*The Mobile-Social Living Room: How Emerging Media is Reviving the Live Television Experience

We kick off #SMW12 with a panel discussion entitled, “The Mobile-Social Living Room: How Emerging Media is Reviving the Live Television Experience.” This session will uncover how networks are using social to breathe new life into the live television experience, capitalizing on shifting media consumption habits and creating a model of the future when it comes to TV content creation and promotion. Moderated by David Berkowitz, VP of Emerging Media at 360i, the panel includes speakers from USA Network, BRAVO, Get Glue and Shazam.

Location: Art & Culture Content Hub at Hearst Magazines
Date: Monday, February 13 at 9:00 AM – 11:00 AM
This event is sold out. Click to learn more.

*How Oreo is Using Social to Celebrate 100 Years of Brand Love

PhotobucketNext, we’re celebrate the World’s Favorite and Most ‘Liked’ Cookie leading up to Oreo’s 100th Birthday in spring 2012. Beth Reilly, Digital & Social Marketing Lead at Kraft Foods and Sarah Hofstetter, President of 360i, will lead our session on “How Oreo is Using Social to Celebrate 100 Years of Brand Love.” We will outline how the iconic brand is connecting with people via social, building and spreading brand love within a loyal community of fans and followers in online spaces. This event is currently sold out, but the session will be viewable via Livestream (details to come).

Location: 360i HQ
Date: Tuesday, February 14 at 5:00 PM – 7:00 PM
This event is sold out. Click to learn more.

*SUXORZ: Worst social media advertising of 2011

Come laugh and learn as David Berkowitz and a lineup of experts dissect the worst social media campaigns of the year. Each panelist will count down their top (or bottom) four campaigns of the year and audience members are invited to vote and pick their favorite.

Location: The Gershwin Hotel
Date: Wednesday, February 15 at 6:30 PM – 8:30 PM
Tickets are on sale for $10 with the code ‘DBt’. Click for more information.

*Who owns this sh#t, anyway?

Catch David Berkowitz hashing it out on the panel, “Who owns this sh#t, anyway?” Thought leaders from four major industry factions in the social media tug-of-war will debate who owns the marketing budget in social media.

Location: Global Society Content Hub at Big Fuel Headquarters
Date: Thursday, February 16 at 10:00 AM – 11:00 AM
This event is sold out. Learn more.

*Opportunities and Exclusive Content: Using Community to Empower & Excite

Closing out the week, we join #CMmeetup to present the panel event, “Opportunities and Exclusive Content: Using Community to Empower & Excite,” which will explore how delivering content and opportunities through social media can excite and empower people and help brands of all sizes find connections and engage key advocates. Matt Wurst, Director of Digital Communities at 360i, will moderate a lineup of panelists from Etsy, Gojee, NY Tech Meetup and more.

Location: 360i HQ
Date: Thursday, February 16 at 6:00 PM – 8:00 PM
This event is sold out. Learn more.