Last week, Fossil debuted an online video series in partnership with BuzzFeed’s Tasty. The new media campaign, “Behind The Hands Of A Tasty Producer”, is a…
Following BuzzFeed’s first year at the Digital Content NewFronts – an annual series of presentations that bring together all sectors of the branded content and distribution…
Media Planning & Buying• Social Media
What’s Buzzing: Viral Quizzes, Brands on Snapchat & More
February 28, 2014Earlier this week, Facebook announced an algorithm update that grants brands added reach through the tagging feature. When a Page tags another Page, the post may…
During Social Media Week, I had the opportunity to attend the panel, “Reading is No Longer Fundamental: the Shift to Visual Vocabulary.” The talk centered on…
Mobile Marketing
Ben & Jerry’s Debuts Short Form Social Responsibility Content Series
November 14, 2013Ben & Jerry’s has partnered with mobile news startup, NowThis News, to create a short-form video series highlighting the brand’s commitment to values-centric business models and…
Contributing Authors: Leslie Turley & Caroline Tseng, Strategists at 360i Big Data is the big buzz word – but the sheer volume of data out there…
BuzzFeed – dubbed “The Media Company for the Social Age” – has emerged as the preeminent place to browse the most entertaining, viral content on the…
Amid the tens of thousands of re-tweets and mentions of our client Oreo last night, there was this gem: “The lights went out and a new…