Dentsu creative’s Chief Creative Officer for the Americas Menno Kluin recently wrote an op-ed in Campaign US on the lessons modern creative leaders can learn from European football – namely, a philosophy called Total…
Devon Hong Joins 360i as Executive Creative Director, Driving Innovation and Creative Excellence Across Agency
November 16, 2020We are excited to welcome Devon Hong as our new Executive Creative Director in New York. An award-winning creative talent, Devon will be responsible for driving innovation and…
Back-to-school has always been an exciting and hopeful time of year. New beginnings, new supplies, new clothes, and sales. Lots of sales. On the agency side,…
Game of Thrones Artist Bids Farewell to HBO’s ‘Beautiful Death’ Series
June 13, 2019HBO’s hit series Game of Thrones may have aired its final episode, but there’s still so much to be said about the show’s expansive pop culture legacy.…
Real magic happens when a creative brief doesn’t (necessarily) result in an ad
November 5, 2018In a new piece for The Drum’s “Opinion” section, 360i Chief Strategy Officer Raig Adolofo argues that the outdated nature of the creative brief holds agency…
It’s almost June, you’ve depleted your savings on destination wedding travel or a family vacation, your apartment lease may be up for renewal, and graduations have…
In 2016, our industry continues to rapidly shift from TV-led to digitally led marketing, making it more important than ever for marketers to reimagine their approaches…
SXSW Interactive is one of the most celebrated new media conferences of the year, with more than 3,200 sessions currently competing for a spot at the…