Continued privacy concerns and increased scrutiny around social media platforms were the main headlines for 2018’s year of social. But 2018 also introduced new areas of…
2018 is off to a tumultuous start for social media. Our 2017 Year-In-Review predicted that the focus on transparency and accountability from social platforms would be…
Following an explosive election year, 2017 was a year of revaluation and scrutiny of the social landscape. While trends like the success of video and Stories…
We’re half way through 2017 and many of our social trend predictions from last year have started to materialize with expedited roadmaps towards mainstream augmented reality…
Pinterest’s newest consumer search tool – the Pinterest Lens – taps into the spirit of augmented reality, allowing users to literally search the physical world around…
Pinterest has been on the radar of marketers for years. As it’s grown from awareness to consideration, Pinterest promised a tantalizing blend of the audience targeting…
2016 was a transitional year politically, socially and digitally. With the world turning to social media to learn more about current events and have their voice…
Social Media
The Quarterly Social Media Cheat Sheet: A Guide to Q2’s Platform Updates
August 25, 2016As users and brands turn more to social networks to drive their communication and businesses, we’ve seen the social ecosystem continue to update and improve to…
Social Media
How Pinterest’s ‘Visual Search’ Makes Brand Content More Discoverable
November 13, 2015Words don’t always cut it for those 17% of daily Pinterest users who are trying to find that perfect something. Sometimes, users just need to see…