This spring, Kahlúa and 360i are taking a fresh approach to targeting millennials with a new campaign called “Just Add Kahlúa”. With its launch earlier this month, “Just…
Creative & Tech
Creative & Tech
Bravo’s Andy Cohen and Celeb Guests Roll Out First-Ever Week of Live Social Programming
May 15, 2017For years, Bravo viewers have tuned into Watch What Happens Live with Andy Cohen, the only truly “live” late night program. Always revealing and always unedited…
General
‘the den’ Chicago-style: Highlights & Resources from Our Latest ‘Digital Education for Nonprofits’ Workshop
March 31, 2017After a successful inaugural event in our NYC headquarters last year, we held our second iteration of ‘the den’ – Digital Education for Nonprofits – yesterday…
Starting this month, Twitter is rolling out Moments Maker, a new visual story telling tool. This ad unit is an exciting opportunity for brands that haven’t…
Creative & Tech
Malibu Leads the Way to Summer Fun in New ‘Search For Summer’ Campaign
July 13, 2016This past weekend, Malibu launched its second ever Snapchat lens – a bursting pineapple head – to celebrate National Piña Colada Day, as part of the…
Social Media
Global Social Insights: The Top Social Platforms & Internet Usage Trends in North America
July 8, 2016As brands expand their global reach, marketers face an increasingly complex ecosystem of digital platforms, people, and preferences. Globally-focused marketers must move beyond “one size fits…
This summer, football fans on both sides of the Atlantic have plenty to talk about, with the COPA America and Euro 2016 tournaments taking place in…
From minor creative enhancements to platform-changing algorithms, Q1 2016 brought new marketing potential to the social landscape. In 2015, we saw updates to social platforms that…
These days, it seems like every day is some kind of holiday. From #BestFriendsDay to #MargaritaDay, these hashtag holidays saturate social media feeds, tempting brands to…