Creative & Tech

NOLA Tourism Spotlights The City’s Unexpected Destinations with New IGTV Series

March 12, 2019

Travel influencers take the tour of a lifetime in the first season of Unexpected Tour Guides, a one-of-a-kind new IGTV travel show created by 360i for New Orleans Tourism Marketing Corporation. 

The first season features New Orleans’ all-female, all-badass motorcycle club the Caramel Curves, who invite three unsuspecting travel influencers—Alyssa Ramos (@mylifesatravelmovie), Ashley Renne (@heyashleyrenne), and Dan Brian (@mallow610)—to hop on the back of their bikes to take a ride beyond the famous French Quarter. Together, they uncover businesses and neighborhoods far off the beaten path while having fun with the Caramel Curves’ signature stilettos and pink smoke tire burnouts.

Unexpected Tour Guides inspires tourists to dig deeper and discover the stories, cultures, and hidden treasures of New Orleans that they never knew existed. Shot exclusively for IGTV, the series was created with help from digital agency 360i and local production company Alibi Films. It’s unlike any tourism advertising you’ve seen before!

Click here to purchase limited edition Caramel Curves merchandise, as well as ‘One Time in New Orleans’ t-shirts, totes, and posters created by New Orleans Tourism Marketing Corporation in partnership with Dirty Coast Press/Bayou Brands.

Read more about the Unexpected Tour Guides IGTV Series on Essence.com.